Are you maximizing your USPS promotional discounts this holiday season? During the final few months of 2022, many mailers will opt for the traditional 2% postage discount if they include a shoppable QR code in the catalog. This year, the USPS has introduced a slight twist. The Informed Delivery promotion is 4% (not 2%). Make sure you register before you… read more →
USPS Marketing Mail is the classification that is commonly used for mailing catalogs, flyers, postcards, trifolds, small parcels, and other advertising mail. The new 2021 postage rates were recently filed and the postage rate increase will be effective January 24, 2021. Check your January 2021 mail dates and see whether you need to move anything up to avoid paying the… read more →
Quick Response (QR) codes have been around almost as long as smartphones. At a time when companies are looking for ways to reduce their expenses with printing catalogs and marketing costs, these little codes can accomplish a lot. QR codes are convenient tools that provide you with all types of customer-related data. They store phone numbers, email addresses, text, and… read more →
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